The intense interest of visitors to this year’s Mobile World Congress was gathered by the companies and organizations that participated in the Greek pavilion and the mission organized for the annual “Date” of the global innovation ecosystem, which took place last week at the Fira Gran Via exhibition center in Barcelona.
The members of the Hellenic Mission expressed their satisfaction both for the contacts made with executives of companies, organizations and organizations from all over the world, and for the discussions that existed on issues related to the promotion of the innovation ecosystem at the European level.
The Mobile World Congress (MWC) 2021 took place between June 28 – July 1 and its number of visitors approached 30,000. The event is characterized as successful, given the special conditions that exist worldwide due to the coronavirus pandemic. It is no coincidence that this year leading speakers from all over the world, led by Elon Musk, participated.
31 companies and organizations active in the field of innovation participated in the Greek mission. It was coordinated by the Association of Innovative Applications of Greece (SEKEE), the Ministry of Digital Governance and Enterprise Greece.
“We are completely satisfied I.M., by the presence of the companies and organizations that participated in the National Mission, but also by the contacts made in the context of MWC 2021”, noted Giorgos Markatatos, president of the Board of Directors of SEKEE. “It was an opportunity to expand the communication and acquaintance of Greek businesses and innovation bodies with potential partners, customers and suppliers from abroad, but also to show that Greece can cope with the demands, whatever the conditions that have been created.”
An important development that occurred in MWC 2021 was that the first contacts were made between innovation bodies from 7 countries in Europe and the wider geographical area (Greece, Italy, France, Denmark, the Netherlands, Switzerland and Israel), in order to start an alliance to promote it Better European innovation. The first results of this collaboration are expected to become apparent at MWC 2022, which is due to take place at the end of February 2022.
Also, many new, innovative companies participated in this year’s mission, which presented fresh ideas that attracted interest from many international companies.
In terms of communication, the mission recorded excellent results. During this year’s MWC it was shown all the companies that participated in the mission on all social media, resulting in a 725% increase in retweets With the corresponding event of 2019, a 560% increase in posts, while over 1,000 interested parties (non followers) interacted with all Ta social Media.
The sponsor of the Greek mission was Samsung Electronics Hellas, while the supporters include the National Telecommunications Commission & Post Office (EETT), Elevate Greece and 5G Participations S.A. The mission was organized with the cooperation of the Ministry of Merchant Shipping, the Association of IT Businesses & Communications of Greece (SEPE), the Union of Mobile Telephony Companies (EEK), the Union of Greek Emerging Technology Companies (HETiA), Corallia of HEMEXPO and EVIDITE.
The Companies Po participated in Greek Shipment was i: AGEify, AllWeb Solutions, Coffeco, Crossnics, Crowdpolicy, Cytech, Dataverse, Excelon, ExperiencesScanner, Fasmetrics, Growth Mindset, Hellenic Space Center, iCON Platforms, Inaccel, Liknoss, Modulus, Nanometricis, Noveltech, Palo Services, Regate, Run4More, Siba, Solve, Tetragon, trisignal, VSMT and ybeemaestro.
The partners from the ecosystem that participated in the mission include the Archimedes Center (EKPA), Demokritos, and Invent ICT. AdandPRLab (Panteion University) assumed the responsibility of communicating the actions taken. The presence of the Greek mission on social media was particularly intense, gathering great interest and creating a particularly positive image.
Communication sponsors are APE/MPE, Smart Press, TeamWorks and moved.gr.
This text has been translated automatically from the original Greek. In case of any discrepancy or inaccuracy, the original Greek text prevails. The translation is provided for information purposes only.