Greece at MWC 2013 With the participation of 25 companies, Greece “enters” the GSMA Mobile World Congress 2013, held in…
MWC – Telefonica and Mozilla will create a new mobile platform
Telefónica Digital and Mozilla, the firm behind the Firefox web browser, will create a new mobile platform to deliver the…
Study credits «app economy» with 500.000 U.S. jobs
The surge in mobile software and other apps has also led to a surge in jobs, almost half a million…
Smaller retailer enables self checkout with iPhone app
While it will be years before mobile shopping becomes the dominant way that consumers complete in-store retail transactions, there is…
Marketing to consumers over mobile: the perfect pitch
HAMAC’s Vice-President and President of Upstream, Marco Veremis makes a case for the ‘Perfect Pitch’ over mobile – one that…
How the enterprise is adopting tablets (infographic)
It’s no secret; enterprises have begun to adopt tablets with the same fervor of consumers. The integration of tablet devices…
How mobile payments will evolve in the next several years
Mobile payments has become a mainstream tech topic in the last couple of years, mirroring the rise of smartphones and…
Two-thirds of marketers do not understand the term «gamification»
Upstream and Luth research shows that smartphone users are strongly interested in viewing ads for content for their mobile device,…
Mobile Users’ Interests Trump Location for Ads
Upstream’s Assaf Baciu describes how, despite the hype around location-based mobile advertising and offers, consumers are four times more likely…
Naftemporiki – Applications for smartphones
Relative Files: Naftemporiki – Applications for smartphones