The annual survey of recording and evaluation of Greek online stores was recently completed by the Athens University of Economics & Business (E-Business Laboratory).
This year, 228 online stores were evaluated, based on the four main axes that influence the success of online stores, in relation to online consumers:
- Consumer protection against the intangible business – Transaction
- High aesthetics and ease of navigation on the site
- Features and security of payments
- Advanced services for online consumers
ELTRUN (OPA) – Recording and evaluation of Greek online stores 2012
This text has been translated automatically from the original Greek. In case of any discrepancy or inaccuracy, the original Greek text prevails. The translation is provided for information purposes only.